If you have seen the Miss America competition on TV or if you are considering competing, you may have heard of the required Miss America platform, or what has now been more suitably named, the Miss America Social Impact Initiative. Because titleholders work to make a social impact during their year of service, this is a wonderful change! But other than the paperwork instructions provided to contestants, most of what is known about the Miss America Social Impact Initiative is learned by word of mouth.
In this blog, I would like to share with you a culmination of what I’ve learned for all you beginners, and even those of you who are curious. If you are thinking of competing, here are some key things to help you start!
5 Things to Know About the Miss America Social Impact Initiative
By Kathryn Kueppers
1. Your Social Impact Initiative (SII) should be about something you have real passion for.
This may seem obvious, however there is a fine line between simply caring about an issue and actually being passionate about it. You need to be able to speak from the heart about your SII. My brother told me, “your initiative should be about Miss America, because you never stop talking about it!” Gotta love brothers, because he did have a good point! One test for your social impact initiative is that your family and friends already know why you chose it before you even have to explain it to them.
3. Discover a way to make your Social Impact Initiative unique to YOU.
This is your initiative. You can advocate for an existing organization like The Autism Society, The America Heart Association, Alzheimers Association etc., if you have personal experiences or a deep passion for that issue. A friend of mine created her own platform on Advocacy for the Arts. She is an opera singer and she adapted her love of opera to create her initiative 'Reviving Classics in Our Youth.' This was a creative and personal way for her to make a general social impact initiative her own.